Juventus unveil special occasion 120th anniversary jersey

Today, on November 1, 1897, one of the most important football clubs in Italy was founded, Juventus. Juventus will wear a limited-edition ‘1897’ jersey at the Allianz Stadium in Turin during Sunday’s Serie A clash with Benevento to celebrate their 120th anniversary.

Celebrating the past, dreaming of the future

This special jersey combines vintage aesthetic with contemporary materials. It’s made from a high performance technical fabric that flexes with the body for an impeccable fit.

The crew-neck silhouette and slim-fit short sleeves recall the great champions of the past. Three golden stars – representing 30 league championships – decorate the chest, while the sponsor logos are printed black-on-black for a perfectly polished look.

The black logo tag is printed with a number from 1 to 1897: a symbol of the fans’ unwavering  support throughout the history of the club. The tag on the inside of the collar is inspired by the original team logo.

Each jersey is carefully packaged inside a personalised box, featuring the three gold stars, the new Juventus logo and distinctive 120th Anniversary graphics.